Stitcher CEO Erik Diehn on Yahoo Finance: Advertisers Turning to Podcasts

Stitcher CEO Erik Diehn told Yahoo Finance’s Alexis Christoforous that podcasting is “the perfect medium for an on-the-go generation, for people who are multitasking all the time.” “There’s now data that a huge number of Americans are listening,” he explained, “and brands and advertisers have taken notice.” In particular, “major consumer brands” have moved into the medium. Watch the full interview for more:

Read More

For Satisfying Conclusions in a True Crime Podcast, Choose ‘Case Closed’

Everyone loves a good ending. It doesn’t have to be happy or sad, just the satisfaction of a logical conclusion with all of your burning questions answered. Many true crime podcasts don’t deliver. “Case Closed” is here to change all of that. The show examines the times the bad guy didn’t get away with it. This season focuses on the murder of Erin Corwin, who was just 19 years old when she last kissed her…

Read More

‘Grammar Girl’ Podcast – A Staple Of Every Ad Campaign

We all wish we could talk better, write better and express ourselves more eloquently, right? This podcast is the perfect start on your path to self improvement. “Grammar Girl” has been podcasting since 2010 and has been a staple in most advertising campaigns since the inception of the show. Host Mignon Fogarty speaks in very straightforward terms about how we can harness the power of language, using it correctly to our advantage. With over 280k…

Read More

‘This Podcast Will Kill You’ Shows 4x Growth with Exactly Right

Disease stories are like true crime, but the killer might actually be in the house. Your house. That’s why listeners flocked to season one of “This Podcast Will Kill You,” created by two grad students studying disease ecology who needed an outlet outside their academic laboratories. They wanted a way to share their love of epidemics and weird medical mysteries with the world, not just colleagues. For season two the show has joined Exactly Right,…

Read More

‘Bad With Money’ Returns With Season 4 On April 24

Money. Everyone needs it but no one knows how to talk about it. Gaby Dunn, the host of the “Bad With Money” podcast, doesn’t know either. That’s why she enlists a wide array of guests to be her guide on topics like shopping addiction, cryptocurrency and campaign finance reform. Clearly, Dunn isn’t afraid to address the things that are on everyone’s mind, but are hard to discuss. At the same time, she keeps it fun,…

Read More