Midroll Media Names Erik Diehn as Vice President of Business Development

Midroll Media has named Erik Diehn, an experienced media executive with a track record of building and growing digital media properties, to the newly created role of Vice President of Business Development. He joins Midroll Media from New York Public Radio where he was the Senior Director of Business Development. Diehn will work closely with the senior management team to grow Midroll Media’s roster of podcasts and increase distribution, while pursuing new ventures. This new…

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RAIN News Interviews Adam Sachs on the Business of Podcasts

Our new CEO Adam Sachs was just interviewed for a nice article in Radio and Internet News, written by VP and Managing Editor Brad Hill. The interview focuses on the business of podcasting, emphasizing that, “Midroll Media’s unique stance in the industry is its support of the art, craft and livelihood of podcasters.” Adam explains, “Our ad sales developed in a completely organic way. It was podcasters wanting to monetize their craft, and not knowing…

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Midroll Media Announces Leadership Transition To Prepare for Next Stage Growth

Responding to tremendous success since its founding, Midroll Media, the leading provider of production and monetization services to the podcasting industry, announces both a leadership reorganization and plans to add creative and business staff. Founding CEO Jeff Ullrich is stepping into the role of non-executive Chairman and Adam Sachs has been named the company’s new CEO. Sachs joined Midroll Media in October 2013 as COO and Head of Product and has overseen rapid development in…

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Podcast Advertising Is Part of an Overall Surge in Internet Ads

Internet advertising revenues hit an all-time high for a first quarter this year, according to the Interactive Advertising Bureau. Those revenues were $11.6 billion, 19% more than the same quarter in 2013. Podcast ads are a growing part of this picture. The report emphasizes the growth of mobile, where podcasts are very much at home. But the numbers for podcasting reflect this trend, too. Midroll Media saw a 3x increase in revenue during that same…

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