Lessons Learned Producing ‘Missing Richard Simmons’

“In twenty years of experience (in journalism), I had never been involved with anything that had popped like that.” “That,” is “Missing Richard Simmons,” the genre-defying podcast that became a popular culture phenomenon this past spring. The show chronicled host and creator Dan Taberski’s efforts to find the fitness star, who disappeared September 14, 2014. That’s when Simmons stopped teaching at his fitness studio Slimmons, cut himself off from his closest friends, and removed himself…

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New York City, Podcasting Capital

Podcasting is becoming a big business, and the New York City Mayor’s Office of Media and Entertainment takes a deep, focused look with a comprehensive study of the industry, released today. “New York City, The Podcasting Capital” names Midroll as one of the top four NYC-based networks, along with WNYC, Gimlet and Slate/Panoply. Together, our peer group produces almost 200 shows, up nearly 75% from 2015, racking up over 1.3 billion downloads in 2016. This…

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Midroll Media expands with notable hires for marketing, finance and content

June 21, 2017 NEW YORK CITY – Leading podcast company Midroll Media has added three leaders to its growing team: an executive producer for its award-winning content group, its first-ever head of marketing and a new leader for its financial operations. Amy Fitzgibbons joins Midroll as vice president of marketing, responsible for driving significant consumer growth and engagement for the leading podcast company. Fitzgibbons comes to Midroll from PhotoShelter, where she also served as vice…

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‘Ted Presents: Sincerely, X’ Ad-Supported Debut Is July 20

We’re really pleased to welcome a very special show from TED, “Sincerely, X.” The 10-episode series debuted on Audible Channels in February, and the free ad-supported launch is July 20. Midroll is the exclusive ad representative for this exciting show from the highly respected TED organization. Some stories are too sensitive, painful or potentially damaging to share publicly — unless they can be shared anonymously. “TED Presents: Sincerely, X” is an original audio series featuring talks from…

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“LeVar Burton Reads” Is Stitcher’s Newest Podcast

Stitcher’s newest original podcast, “LeVar Burton Reads,” debuted June 12. In each episode, host LeVar Burton (“Reading Rainbow,” “Star Trek: The Next Generation,” “Roots”) hand-picks a different piece of short fiction, and reads it to you. Beloved and admired for his work on “Reading Rainbow,” “Star Trek: The Next Generation,” and “Roots,” LeVar Burton is the honored recipient of 12 Emmy Awards, a Grammy, and five NAACP awards. From acting and hosting, to writing and…

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